How to Conduct Your First UX Design Audit: Guide
Conducting a UX design audit can be a transformative process for any product. Whether you’re launching a new product, revamping an existing one, or simply looking to improve user experience, a UX audit can provide valuable insights and actionable recommendations. In this guide, we’ll walk you through the process of conducting your first UX design […]
Building a Design System from 0 to 1: Our Journey and Learnings
At UIUX Studio, we’ve always recognized the importance of design systems, but it wasn’t until we joined a startup as founding product designers that we fully embraced their significance and complexity. This experience has deepened our understanding and constantly keeps us on our toes, learning new intricacies and returning to the basics of design systems. […]
Why Is Usability Crucial in Various Contexts? Top 5 Examples
What Is Usability? Usability is a critical aspect of design and functionality across different fields and industries. It refers to the ease with which users can interact with a product or system to achieve their goals efficiently and effectively. Ensuring high usability can lead to improved user satisfaction, better performance, and higher engagement. Here are […]
10 Design Trends Shaping the Future of Digital Marketing in 2024
As we move further into 2024, the landscape of digital marketing continues to evolve at a rapid pace. Staying ahead of design trends is essential for brands looking to maintain a competitive edge. Here are ten design trends that are set to shape the future of digital marketing in 2024, along with some notable examples. […]
Strategies for Crafting Engaging and Responsive Mobile Experiences
Crafting a design that truly resonates with users involves more than just aesthetics; it requires a deep understanding of their needs, preferences, and behaviours. This is the essence of User-Centered Design (UCD), a philosophy that puts people at the heart of the design process. The Essence of User-Centered Design Empathy with Users: UCD begins by […]
Understanding and Mitigating Cognitive Biases in User Research
Most designers understand the crucial role of user research in creating exceptional user experiences. However, even with thorough research, cognitive biases—mental shortcuts that affect how we interpret information—can distort results and harm digital products. These biases are often unconscious, leading people to believe they are less biased than others, even if they are not. Cognitive […]
11 New UX Research Methods You Might Know About
Lately, research methods for UI & UX have been garnering a lot of attention from people all around the world. This is happening because everyone is striving to create the most engaging user experience for their potential clients. To get this done, people are making use of not only qualitative UX research methods but also […]
From Brain to Design: Neuro-UI in Design
In the ever-evolving landscape of technology, user interfaces (UI) play a pivotal role in shaping our digital experiences. Gone are the days of clunky, unintuitive interfaces that left users scratching their heads. Enter the era of Neuro-UI, a cutting-edge approach that marries cognitive science with design to create interfaces that seamlessly integrate with the way […]
Why Your Small Business Needs a Website: The Importance of Web Presence and Design
Having a website is no longer a luxury but a necessity for small businesses. Despite this, many small businesses still operate without an online presence. According to a study by Clutch, nearly 36% of small businesses didn’t have a website in 2021. This absence can significantly limit their growth and outreach potential. Importance of website […]
Cognitive Load and UX Design for Seamless User Experiences
In the intricate dance of user experience (UX) design, the concept of cognitive load takes centre stage. This article explores the delicate balance between cognitive load and UX design, unravelling the impact of cognitive load on user interactions and strategies to create seamless, user-friendly experiences. Understanding Cognitive Load in UX design Cognitive load refers to […]
